Purple Toning Shampoo Bar

Cooki's award-winning Purple Shampoo Bar takes on brassy, yellow tones in blonde, grey and highlighted hair – without the plastic bottle. Violet pigments help neutralise yellowing, while organic cocoa butter and extra virgin olive oil keep hair soft and shiny.

Like every Cooki bar, it lathers up just like a bottled shampoo, so the switch to solid haircare doesn't mean compromising on the wash. It has a medium jasmine scent and won't stain your hands, scalp or shower purple.

Use it one to three times a week, alternating with another Cooki shampoo bar in between if you like. It pairs beautifully with the Purple Toning Conditioner Bar.

Why you'll love it:

• Tones down brassiness in blonde, grey, white and highlighted hair.
• Won't stain your hands, scalp or shower.
• Winner of Best Toning Shampoo Bar at the Prevention Magazine Awards 2026.
• Plastic-free – no bottle, just a recyclable cardboard box.
• Lasts up to 3 bottles of shampoo.
• Cruelty-free, vegan and gluten-free.

Size: 65g bar in a plastic-free cardboard box.

How to use: Wet your hair, then glide the bar over your scalp a few times (or lather it in your hands first). Massage through, rinse well, and follow with a Cooki conditioner bar. Let the bar dry out between uses. A drainer dish helps it last longer.

All ingredients: Sodium Coco Sulfate (coconut derived), Natural Organic Cocoa Butter, Extra Virgin Olive Oil, Jasmine Essential Oil, Glycerol, Violet No. 2 (CI 60730).